Pro Club forges strong partnerships with breed clubs, professional organizations, and Purina-sponsored events in order to support the activities and interests of dog breeders, enthusiasts and owners. Learn more about our partnerships below
The PPCP Program supports canine health research funded by the AKC Canine Health Foundation in partnership with national parent breed clubs and their members who participate in PPCP through Purina Pro Club. Monies raised through the program also can be used to support breed education and rescue efforts.
Participating Pro Club members earn Purina Points by submitting proofs of purchase from qualifying Purina pet foods. For every $100 of qualifying Purina Points earned by Pro Club members,* Purina donates $10 to the participating national parent club, in which half goes to the breed club and half to the club’s Donor Advised Fund at the AKC Canine Health Foundation.
*Your participation in PPCP will not reduce the points you earn in your personal Pro Club Rewards Program.
Since the PPCP Program began in 2002, more than $7 million has been raised for canine health research, education and rescue efforts. Additionally, national parent clubs have used their funding to support:
- Educational outreach such as scholarships, library support and youth programs
- Conservation education programs
- Judges’ education seminars
- Breed-specific and responsible dog ownership information
- Rescue programs including funding for adoption events and health care for rescued dogs
You must be a Purina Pro Club Member to participate. Pro Club members must individually declare their participation in the program and identify the national parent breed club* that will receive their Purina Points. Simply contact us to get started!
*Pro Club members can only earn funds for their national parent breed club if the national parent breed club is enrolled in the PPCP Program.